Botellón is a distinctly Spanish tradition that basically consists of young people who gather together in public squares or plazas to drink and socialize. Apparently this tradition started in the 90s because it was far cheaper for them to purchase the alcohol in supermarkets than in the bars. Mark, Brian, and I experienced this first hand during the festival of San Fermin in Pamplona. Like clockwork, we would gather in the same plaza, at the same time, and drink the same thing (you guys remember what it was called?) before hitting the bars. Its an interesting phenomenon, and as far as I can tell, is only getting bigger as time goes by.
As stated by this article that Beaubien sent me:
Police in the southern Spanish city of Granada said up to 25,000 people had gathered, causing the closure of a major road.
“We’ve never seen anything like this in Granada,” a police spokesman said. “There’s no doubt this is the biggest botellon in Spain … there must be 20,000 to 25,000 people.” Youths rallied revellers by email and SMS messages for “macrobotellones” in 20 cities around Spain, while authorities have pleaded with parents to keep their children under control and pointed out the dangers of under-age drinking.
The botellon (big bottle) has become a seedy part of city life over recent years as teenagers, bored at home and too poor to go to bars, buy beer, spirits and cartons of wine from food stores and lounge around in plazas, drinking the night away.
One has to love the mix of technology and drinking! Nothing like motivating the masses via SMS! I’m sure there will be ample opportunity to experience this first hand during my trip!
more pics below
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